A book reviewer can help you promote your sales. This is because most people, when buying a book, want one that others have read and recommended. Sometimes people look for a familiar person who reviews books in a certain magazine or other publication while others will just take the recommendation of people who are just like them. A review can do wonders to promote your writing.It is very difficult for a new author to get started when it comes to book promotion. The competition is very fierce when it comes to book sales and authors will go through great extents to stand out. One way that they can stand out a bit from the rest is to get their book reviewed by a someone who others listen to. This can be someone who works for a publication like the New York Times, New Yorker or Vanity Fair. Others may look for book clubs to sponsor them, such as the Oprah Book Club. In these cases, the reader is actually giving the author an endorsement.You have to realize that reviewers usually read the books that are published by the major publishing houses. Chances are that they will not be reviewing books that are not published by the large publishing houses or have not stirred a lot of attention. A famous celebrity may be able to get their book reviewed by the New York Times, but the average author who uses a small publishing house or even self publishes has virtually no chance of this happening.A good review, however, can help you promote your book. One way to get your book promoted is to give it to others for their comments prior to publication. If they like the book, you can then put their comments on the dust jacket. As dust jackets are printed after the book, this is not difficult to do.Even a review online can help you sell your book. As more and more are being sold online, you can find someone who is willing to read your book and review it for you. If you pay a reviewer service to give an honest review of your book, you will get a more lengthy review of the book rather than just someone saying that it was a good read. Again, you will want a review to get into why the book is so good and make the reader want to purchase the book.A reviewer can help you promote your book in several different ways. Whether you are fortunate enough to get a prominent person to look at your book, or even if you use a service, this can help potential readers want to purchase your book.